Fashion Colore Natura
Colour kit without ammonia, resorcinol, PFD, Parabens and fragrance allergens
Fashion Colore Natura
An exclusive oyster cosmetics formulation, an absolute novelty for those who want top performance while keeping the delicacy and respect of the hair fiber.
The natural perfection of hair colour with zero impact!
Fashion Colore Natura is without ammonia, resorcinol, PFD, Parabens and fragrance allergens.
Fashion Natura is:
- A delicate, protective, low impact on hair formula;
- An intense colour, with 100% coverage: no white hair left;
- A long-lasting colour, even after a month;
- An easy and quick application thanks to the hair comb dosing device;
- A gorgeous range of 12 shades covering main market needs and a selection of fashionable, trendy shades.
Natura Mix
Fashion Colore Natura is enriched with:
- Argan Oil: has antioxidant, emollient, moisturizing properties. With a high content of vitamin E and essential fatty acids.
- Ayurveda mix: Sesame, Olive Oil, Henna, Bacopa Monnier and Melia Azadiracta are a plant mix of Ayurvedic tradition.
- Olive oil: Moisturizing and softening, thanks to its content of fatty acids, vitamins A and E and minerals, soothes redness, prevents peeling, preserves hair elasticity and softness and is an ideal ally against hair loss.
- Bacopa Monniera: antioxidant power, being able to provide skin and hair anti-aging action.
- Neem oil: anti-inflammatory property and regenerative capacity.
- Sesame: It contains plenty of calcium, phosphorus and healthful polyunsaturated fats, strengthens the hair.
- Hennè: vegetable hair colouring and a reinforcing substance.
Available in
Colour Kit
12
Nuances
Details
Ready-to-use hair colour kit
With Fashion Colore Natura, you have everything you need to cosmetically colour your hair. The kit contains:
- Colouring cream: 50 ml tube in the shade of your choice.
- Developer: 50 ml with comb applicator: the bottle contains a pre-measured amount of developer so it is ready to go and practical to use. Just add the cream to the bottle, close and mix to activate the dye.
- After colour treatment mask: an after colour mask that nourishes and protects freshly dyed hair.
- Instructions and gloves: detailed instructions to ensure correct application and protective disposable gloves.
Three oils, pillars of natural cosmetics
Fashion Colore Natura is enriched with three selected oils with exceptional properties:
- Argan oil: extracted from Argan Spinosa plant growing in Morocco, Argan Oil has antioxidant, emollient, moisturizing properties. With a high content of vitamin E and essential fatty acids, it is a precious and rare oil because of its low yield (1 liter of oil from 100 kg fruits).
When applied to weak and dry hair, it gives strength, shine and it is effective in preventing hair fall and split ends. - Neem oil: Neem is an evergreen plant coming from India. It has several properties: anti-bacterial, anti-viral, astringent and tonic.
Its oil has anti-inflammatory property and regenerative capacity. - Olive oil: Moisturizing and softening, Olive oil is a protagonist of of both Eastern and Western natural cosmetics. Thanks to its content of fatty acids, vitamins (especially A and E) and minerals, Olive Oil soothes redness, prevents peeling, preserves hair elasticity and softness and is an ideal ally against hair loss.
The new colour trend goes “back to the roots”
Sesame, Olive Oil, Henna, Bacopa Monnier and Melia Azadiracta are a plant mix of Ayurvedic tradition (ayu means life and veda means knowledge, so Ayurveda can be translated as “the science of life”), the Indian medicine that recognizes a fundamental role to natural extracts.
- Hennè: Lawsonia plant, better known as Henna, is used as a vegetable hair colouring and a reinforcing substance. The henna wraps the cuticle, with substantiating effect: it increases the diameter and therefore the volume of the hair which becomes more resistant to external agents. Compacted and restored, the hair is shiny.
- Bacopa Monniera: Widespread all through South Asia hot wet areas, Bacopa Monnier is famous because of its tonic properties. In cosmetics it is chosen for its antioxidant power, being able to provide skin and hair anti-aging action.
- Sesame: is a sweet herb with soothing properties grown primarily for its oil-rich seeds. It contains plenty of calcium, phosphorus and healthful polyunsaturated fats: that is why it has been used to strengthen hair since antiquity.
Plus
Ammonia is a chemical compound able to open the cuticle (the outer part of the hair) to let the pigment penetrate. Because of its quick action, it tends to stress the hair and, sometimes, to be aggressive and cause irritation. Another disadvantage is its awful smell that cut down the pleasure of hair colouring. Fashion Natura goes for an ammonia-free formula providing every consumer a true ritual of well being.
Parabens, commonly contained in shampoos and masks in compliance with current legislation, are preservatives that have a reputation issue. Fashion Natura After-Colour Treatment is “parabens-free” to provide soft and shiny hair and a high skin tolerability.
Allergens are used in fragrance manufacturing. The European Union has identified 26 substances having a high allergenic power that may often create skin sensitivity problems. Fashion Nature formulation takes account of this issue by choosing an allergens-free fragrance that increases the tolerability of the product.
Para-phenylenediamine is a compound that is commonly used to activate hair bleaching and hair darkening, in other words, to change hair colour. Resorcinol is a dying compound. Put together, they happen sometimes to be irritating to sensitive scalp and skin. PFD-free and Resorcinol-free, Fashion Natura has been designed to meet the needs of very demanding people who care about both performance and delicacy.